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Apple Said to Partner with Google to Develop AI Web Search Feature for Siri Next Year

Summarized by NextFin AI
  • Apple Inc. is set to introduce a new AI feature for Siri next year, aiming to rival OpenAI's capabilities.
  • The new AI-backed web search system, called World Knowledge Answers, will enhance Siri's summarization and accuracy.
  • Apple is collaborating with Google to develop core components for the new Siri, including a custom-built Google Gemini model.
  • The revamped Siri is expected to launch in spring, integrating personal data for improved user interaction and navigation.

AsianFin -- Apple Inc. May introduce a new artificial intelligence (AI) feature rivaling OpenAI for its digital voice assistant Siri next year, a report on Wednesday suggested.

Credit:Apple

Credit:Apple

Apple is working on a AI-backed web search system and planning to launch the new tool and integrate it into Siri next year, Bloomberg reported. The new system, reportedly called World Knowledge Answers by Apple insiders, will offer an AI-powered summarization system designed to make results more quickly digestible and more accurate than what’s offered by the current Siri. Its interface was said to makes use of text, photos, video and local points of interest.

Apple aims to release the new feature in the spring as part of a overhaul of Siri. The revamped Siri will include a planner, which integrate voice or text prompts, a search system scanning the web or user data, and a summarizer to all of the information for users, according to the report. The new Siri thus will reportedly enable to take advantage of personal data and on-screen content to better fulfill queries, and offer more precise navigation of users’ devices via voice.

The report indicated Apple is relying on Google to develop the core components of the Siri. Apple was said to adopt a custom-built Google Gemini model for the summarizer and the two companies are working together on fine-tuning and testing it. Apple and Google were reported to have signed a formal agreement this week to assess and test the Google model for Siri. Apple is also considering using the Google model for the planner, while still evaluating Anthropic’s Claude  or in-house models, according to the report.

Apple was reported in February that it still worked on some big AI-powered upgrade to Siri, but in stead of rollout with iOS18.4, they may be limited or delayed until iOS18.5.A report in March said Apple’s current iOS version of Siri doesn’t work as smoothly as it could. 

According to the report,  the modernized Siri, internally known as “LLM (large language model) Siri”, would merge the two brains into a new architecture that can handle both simple and legacy Siri commands like setting timers, and the advanced AI-powered queries, like carrying out tasks across apps using context like personal details and what’s on your screen. Apple plans to merge these two systems and release a new Siri architecture under iOS19, but it’s now running behind and won’t be unveiled at the Worldwide Developers Conference (WWDC) in June.     

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Insights

What is the significance of Apple's AI-backed web search feature for Siri?

How does the proposed World Knowledge Answers system differ from the current Siri?

What role is Google playing in the development of Apple's new Siri feature?

What are the expected capabilities of the revamped Siri with the new AI integration?

How might the collaboration between Apple and Google impact the AI search market?

What challenges might Apple face in implementing the new AI features in Siri?

How does the integration of personal data in Siri's new system enhance user experience?

What are the potential implications of relying on Google's Gemini model for Siri?

How does the timeline for Siri's updates align with the release of iOS18.5 and iOS19?

What user feedback has been reported regarding the current performance of Siri?

Are there any similar AI-driven voice assistants that Apple might be competing against?

What historical context led to the need for an overhaul of Siri?

How does the concept of large language models (LLM) apply to the new Siri architecture?

What are the anticipated long-term effects of this AI integration on Apple's ecosystem?

What controversies or criticisms might arise from Apple's collaboration with Google?

How does AI technology in voice assistants contribute to industry trends?

What are the potential benefits of merging legacy commands with advanced AI capabilities in Siri?

What future advancements could we expect from Apple in the AI voice assistant space?

How will Apple's approach to AI in Siri compare to that of competitors like Amazon and Microsoft?

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