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Bilibili Launches $575 Million Convertible Notes Offering

AsianFin -- Chinese video-sharing platform Bilibili has announced a convertible notes offering worth up to $575 million as it seeks to strengthen its content ecosystem and drive user growth.

The offering includes $500 million in convertible senior notes due in 2030, with an additional $75 million available through a purchase option. Proceeds will be used to expand intellectual property, support user acquisition, and repurchase some of its Class Z shares, the company said.

Goldman Sachs, Morgan Stanley, JP Morgan, and UBS are serving as joint bookrunners for the offering.

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