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Hyundai Strengthens Autonomous Driving Ambitions by Appointing Nvidia’s Park Min-woo to Lead Advanced Vehicle Platform

NextFin News - On January 13, 2026, Hyundai Motor Group announced the appointment of Park Min-woo, former vice president of autonomous driving software at Nvidia, as the new head of its Advanced Vehicle Platform (AVP) Division. This division is responsible for the development of autonomous driving technologies and software-defined vehicles (SDVs) within Hyundai. Park’s appointment comes just one month after the resignation of the previous AVP head, Song Chang-hyun, and marks a pivotal step in Hyundai’s strategic push to enhance its vehicle software capabilities and accelerate commercialization of autonomous driving solutions.

Park, aged 48, will also serve concurrently as CEO of Forty-two Dot, Hyundai’s AI software subsidiary. He holds the distinction of being the youngest president within Hyundai Motor Group. His academic background includes electrical engineering degrees from Korea University and advanced studies in computer engineering at Pennsylvania State University. Notably, Park was an initial core member of Tesla’s Autopilot development team in 2015, contributing significantly to the design of Tesla Vision, a camera-based autonomous driving system. Subsequently, he spent eight years at Nvidia, where he led the development of autonomous driving AI software and deep learning models for mass-production vehicles, earning direct communication access to Nvidia CEO Jensen Huang.

Hyundai’s decision to recruit Park reflects a strategic intent to leverage his extensive expertise in AI-driven autonomous driving technologies developed at leading tech companies Tesla and Nvidia. The AVP Division head will oversee the integration of mobility technologies and execution of SDV strategies, aiming to position Hyundai as a global innovation leader in intelligent mobility. This move also strengthens the existing alliance between Hyundai and Nvidia, which recently unveiled its Alphamayo autonomous driving AI model at CES 2026. Hyundai’s proprietary autonomous driving model, Atria AI, developed by Forty-two Dot, stands to benefit from potential synergies with Nvidia’s Alphamayo under Park’s leadership.

Park’s appointment is expected to inject momentum into Hyundai’s autonomous vehicle roadmap, which is critical amid intensifying global competition in the autonomous driving and SDV markets. According to industry data, the global autonomous vehicle market is projected to grow at a compound annual growth rate (CAGR) exceeding 20% through 2030, driven by advances in AI, sensor technologies, and regulatory support. Hyundai’s enhanced focus on physical AI—integrating robotics, autonomous driving, and SDVs—aligns with broader industry trends emphasizing software-centric vehicle architectures and AI-enabled mobility solutions.

Moreover, Park’s dual role as AVP Division head and Forty-two Dot CEO facilitates tighter integration between Hyundai’s vehicle hardware and AI software development, a critical factor for achieving scalable and reliable autonomous driving systems. His leadership is likely to accelerate Hyundai’s efforts to commercialize Level 3 and Level 4 autonomous vehicles, which require sophisticated AI perception, decision-making, and control capabilities. Hyundai’s collaboration with Nvidia further provides access to cutting-edge AI models and computing platforms, enhancing its competitive positioning against rivals such as Tesla, Waymo, and traditional automakers expanding into autonomous technologies.

Looking ahead, Hyundai’s strategic human capital investment in Park signals a broader industry shift where automakers increasingly recruit top AI and software talent from leading tech firms to bridge the gap between automotive manufacturing and advanced software innovation. This trend is critical as the automotive sector transitions from mechanical engineering dominance to software-defined mobility ecosystems. Hyundai’s move also reflects the growing importance of physical AI—combining robotics, autonomous driving, and intelligent systems—to create next-generation mobility solutions that are safer, more efficient, and user-centric.

In conclusion, Hyundai Motor Group’s appointment of Park Min-woo as head of its Advanced Vehicle Platform Division represents a calculated effort to accelerate its autonomous driving and SDV ambitions by leveraging Park’s unique blend of AI expertise and industry experience. This leadership change is poised to enhance Hyundai’s technological capabilities, strengthen its partnership with Nvidia, and position the company at the forefront of the rapidly evolving intelligent mobility landscape under the current global economic and technological environment.

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